What is happening at Motorcycle Live 2021?

Motorcycle Live, the UK’s premium motorcycle show, returns to the NEC arena in Birmingham this year where thousands of bikers will gather to see the new metal being released over the next 12 months, as well as meet some of the industry’s biggest names.

The show in association with Bikesure Insurance, will see the two brands continue their partnership to continue delivering the UK’s number one motorcycle show.

What is Motorcycle Live 2021?

Known as ‘The UK’s Biggest Motorcycle Show’, Motorcycle Live has over 100,000 bike fans pass through its doors every year. It’s held over nine days at the Birmingham NEC.

Fans will be able to take part in free test ride zones, meet world famous stars such as Carl Fogarty, see live shows and presentations from the world’s most famous manufacturers.

And that’s not all. Back by popular demand is the youth MX experience. Children aged 4-12 can take part and ride the purpose built dirt track giving young riders a chance to test their skills whether they’re a beginner or an experienced motorcross rider. They will also be kitted out in motorcross clothing, helmets and gloves.

The show started in 1931, and it moved to the NEC on an annual basis in 1989. It was known for some time as the International Motorcycle and Scooter Show.  It was renamed Motorcycle Live in 2010.

Whether you enjoy biking as a hobby or as a sport, everyone looks forward to Motorcycle Live. As well as hundreds of motorbikes, there’s expert talks, custom builds, interactive activities, breathtaking displays and much more.

New motorcycles on display

Motorcycle Live is known as the platform for manufacturers to debut their new machinery and technology in the UK. And with over 60 manufacturers on display, fans will be able to spend hours looking at some of the best bikes currently on the market and those that are set for release next year.

Fans can get in the saddle of entire ranges of motorbikes, get a feel for their next bike and check out the technology that’s being introduced to the machines of the next decade.

As well as the up-and-coming models, you’ll also see some of the most outrageous custom machines from specialist builders.

All the big names in the motorcycle world are there. It’s an opportunity not to be missed by bike fans.

Bikesure stand at Motorcycle Live 

This year as part of the Bikesure stand (3D12), we’ll be joined by our brand ambassadors: four-time World Superbike champion Carl Fogarty and YouTube sensation Username Kate. The duo will be part of the Bikesure stand on the 4th and 5th of December.

Fans will be able to meet the duo, get their picture taken with them and see Foggy live on stage for a very special event. 

As part of the show we will also be handing out free insurance quotes throughout the nine days on any two-wheeled bike. As part of this we’re offering special show offers which could prove invaluable for your insurance. 

On our stand we’ll also be giving out free neck warmers and featuring some of the bikes from our ever popular Forever Bikes series, where you can see the bikes behind the amazing stories. 

As one of the UK’s largest motorcycle insurance brokers, we are proud to continue our sponsorship of Motorcycle Live.

Regardless of what bike you ride, how many bikes you may have or how long you’ve been riding, see how we can use our 30 years of experience to find you a specialist and bespoke insurance policy.

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August 8, 2023

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