Expo 2008 January 20th – 22nd saw me, the boss; Nicola and Laura from the renewals team. Jenny the customer service manager and Dave (our affiliate rep) attend the annual motorcycle expo show 2008 at the NEC. For all you unknowns the expo is the annual show only open to people in the motor trade i.e. dealers, companies and anything really to do with two wheels. The main emphasis is to showcase new products, chat to other businesses and generally nose on what everyone else is doing for 2008!
The main aims of Bikesure’s presence at the show was to reiterate our strong position in the insurance market and also to make sure our existing customers are looked after and attempt to sign new businesses/dealerships to our affiliate scheme.
For those not in the know, Bikesure affiliate scheme is where we offer £30 direct to the company/dealership for every single customer referred to ourselves who in turn take out an insurance policy.
As technology moves worryingly fast, (sounding like my Nan and I’m< only 24!) we at Bikesure are always one step ahead and can also offer a banner to be placed on dealers website allowing the same £30 for every customer that is referred to our online quotation site and sets up a policy. We also assist the client by giving them an online stats page where they can keep a tab on how many clicks they have had on their website and how much money they have accumulated from referrals. Not bad really when you consider there is no charge or contract from us to set this up, you help us and we return the favour likewise.
Along with the wit and charm of myself and the sting of the dump look-alike we had in Rob, there also were a few goodies on the stand for the punters to ogle over and take home if they asked nicely (yep, you know where this is going, more comedy gold)… oh and not to mention the complimentary sweets, pens, calendars, notepads and mugs.
The show days were long and very productive, as our stand always seemed to be busy with questions and interest from the public. I was busy making sure Rob always had a full glass of the complimentary red wine (originally for the customers) and chatting to the public. I was also busy signing up a few new members of my own.
Needless to say, we were rewarded with our hard work during the day by letting off steam in the Hilton hotel, which was the official base of the Expo show. I admit this may have gone to my head a little bit as on the first night I came down to the bar in my glad rags strutting around like I owned the place. If my mates would have seen me I’m sure that would have just thought Grant you t**t! But to be fair, when you stay in a hotel that automatically guides you to the toilet in the middle of the night like a runway (true), who cares!
Needless to say, we made sure our “common” status was resumed when Laura and me decided to army crawl down the 3rd-floor corridor after a night out in Birmingham, not everyone found it funny! (Sorry angry lady from the second door down, he he).
But all fun aside it was an absolutely fantastic few days at the NEC and I’m sure I’m not alone when I say a big thank you to Mr Balls for allowing us all to attend. (Right that’s the brown nosing over, I feel a pay rise in the air).
For another year we have shown the motorcycle trade that Bikesure is an ever-growing force in the motorcycle insurance market and not to forget specialists when it comes to areas such as Sports, Customs, Trikes, Quads, mopeds, multi bikes and Chinese imports to name a few.
If you’re interested in any of the above then feel free to contact us or ring us. Grant
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